AI Insights · Timothy · July 2025
Top 5 Subscription Games on iOS in Europe: Q2 2025
Explore the performance of the top 5 subscription games on iOS in Europe during Q2 2025, featuring insights on downloads, revenue, and active users.
The second quarter of 2025 saw intriguing trends in the performance of the top subscription games on iOS in Europe. Here's a detailed look at the top five games.
Black Mirror: Thronglets experienced a notable initial surge in weekly downloads, peaking at around 116K in mid-April before tapering off to 3.3K by the end of June. Its weekly revenue followed a similar pattern, starting at $635 in the second week of April and declining to $47 by the end of the quarter. Active users mirrored these trends, beginning at 140K and dropping to 1.5K.
Storyteller maintained a steady performance with weekly downloads reaching a high of 25K in late May. Revenue showed a gradual increase, peaking at $633 by the end of June. Meanwhile, weekly active users remained relatively stable, fluctuating slightly but ending the quarter at approximately 113K.
Football Manager 2024 Mobile displayed consistent engagement with weekly downloads oscillating between 10K and 14K. Revenue was stable, ending at around $10.4K. The game also sustained a strong base of active users, starting at 197K and growing to 221K by the close of the quarter.
Squid Game: Unleashed showed a dramatic spike in downloads, jumping from 6K to an impressive 280K at the end of June. Despite modest revenue figures, active users saw a significant increase from 254K to 461K, indicating growing popularity.
Street Fighter IV CE NETFLIX had an initial surge in downloads, reaching 37K in its release week, but this number decreased to 6K by the end of the quarter. Revenue was minimal, while active users decreased from 34K to 4.7K.
These insights, sourced from Sensor Tower, highlight the dynamic nature of the subscription gaming market in Europe. For more detailed analytics, you can visit Sensor Tower's platform.
